Dr. Michael S. Frisch
A California native, Dr. Michael Frisch earned his Doctor of Optometry from The New England College of Optometry in Boston, MA in 1985. He did his undergraduate work at University of California, Los Angeles and California State University, Northridge receiving his Bachelor of Arts in Biological Sciences in 1981.
Dr. Frisch founded EyeCare Optometric Center (of Northridge) in 1989. Dr. Frisch serves as a senior clinical examiner for the National Board of Examiners in Optometry supervising other optometrists and testing optometry candidates for licensure. He served as a clinical teaching assistant in the past and clinical lab instructor. |
Dr. Frisch has a strong interest in diseases of the eye and is board certified by the State of California in the treatment and management of ocular disease. He has completed additional postgraduate work in laser vision correction and corneal refractive therapy. Other interests include dry eye therapies, keratoconus, difficult to fit contact lenses and Gentle Vision Shaping (wearing a contact lens overnight, removing it in the morning and eliminating the need for corrective lenses during the daytime). He also co-manages and is a consultant for laser refractive surgery.
Outside of the office Dr.Frisch has a passion for landscape photography. Other interests include hiking, target shooting with various caliber revolvers and mountain biking. Dr. Frisch resides in West Hills with his wife Sharon and a dachshund named Lilli.
Outside of the office Dr.Frisch has a passion for landscape photography. Other interests include hiking, target shooting with various caliber revolvers and mountain biking. Dr. Frisch resides in West Hills with his wife Sharon and a dachshund named Lilli.
Shira Chertoff
Shira, a native of So. California and the San Fernando Valley, has been working at EyeCare Optometric Center (of Northridge) as an optician since November 2003. Shira dedicates herself to outstanding customer service. She has a talent for helping our patients select eyewear that is best suited to their lifestyle. She prides herself on her fun and down-to-earth personality.
Shira enjoys traveling, live music and the outdoors when she is not at work. Her last travel venture was in Africa teaching children for 4 months. |
Lyra Agustin
Lyra was born in the Philippines and raised in So. California. She has extensive experience in the fashion industry and has a flair for style. You can be assured the eyewear she recommends is best suited for your personality. She has been a dedicated member of our team since February 2008 and will serve you beyond your expectations.
On her days off Lyra enjoys rock climbing and especially shopping. She will be happy to entertain any shopping-mall related questions you may have! |